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Page URL: https://practice.orangatamariki.govt.nz/practice-framework/whai-oranga/vaaifetu/e-kaveinga
Printed: 09/06/2026
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Last modified: 03/12/2025

'E Kaveinga – Cook Islands cultural approach

'E Kaveinga is an ethnic-specific cultural approach for Va'aifetū that offers all practitioners essential cultural and practice knowledge, skills and behaviours for working with Cook Islands children, young people, families, caregivers and communities.

'E Kaveinga

E ivi no toku nei ivi,
E kiko no toku nei kiko,
E toto no toku nei toto

E tuatua rongonui ki rota ite tangata Polinetia, te tuatua o Maui. Ko Maui nei, e mana maata tona mei tetai o te au atua taito. E tuke maata tona mei tona au taeake. E te au angaanga tana i rave e mea umere tikai. E ravakai aia i tona tupuanga, e koia katoa tei uti mai i te au enua o te pae moana Polinetia, ina te tuatua taito ei. E tamaiti inangaro ia a Maui e tona tupuna e Hina-te-Papa, ko tei ako e tei oronga i te pakari kiaia.

Teia te pe'e a Hina-te-Papa i te karanga ki tana mokopuna Maui no tona utianga mai ia Havaiki mei raro i te moana:

To riri to
Tokomiti tokomiti
Tokofeta tokofeta
Ha ha ha te henua
Tu tu tu Maui

Maui is a major folk hero in Polynesian myth. The story of Maui has been passed down from generation to generation. He was the son of a god and possessed magical powers that enabled him to achieve many great feats, such as snaring the sun with a net he made from his sister’s hair so we could have more hours of daylight.

Maui and his brothers were renowned fishermen. But Maui was different from his brothers. While they were content with life as it was, Maui was always searching for something better.

His greatest feat was the fishing up of Havaiki – the land many Polynesians refer to as the homeland of their origin. Maui, however, could not have achieved this feat without the help of another family member – his grandmother, Hina-te-Papa, who later chanted words of wisdom and encouragement in praise of Maui’s achievement.

The story of Maui embodies positive cultural messages about family relationships, family collaboration, strength, skill and courage in facing new challenges, overcoming them and being successful. Maui’s success in surfacing land from the depth of the sea signalled a new beginning. Like the story of Maui, ‘E Kaveinga is concerned with kinship, new beginnings and opportunities for positive change and growth. The family – that is, ngutuare tangata (nuclear family) and kopu tangata (extended family) – forms the basis of Cook Islands culture. Our work with Cook Islands children, young people and their families should strengthen and empower the collective to care, protect and nurture their children and young people.

As the Cook Islands cultural approach in Va’aifetū, ‘E Kaveinga:

  • makes a specific contribution to the integration of Pacific knowledge, culture and social work practice in pursuit of best outcomes for Cook Islands children who come into contact with the child protection, youth justice and adoptions systems in Aotearoa New Zealand
  • acknowledges that culture is ever evolving, and that Cook Islands families adapt in different ways to living in different cultural environments. Assimilation occurs across a continuum, and families will be at different stages of that evolutionary journey, from being immersed in a traditional worldview and way of being to being fully assimilated to papa’a (western) ways. Traditional and contemporary families can be defined by structure, roles and responsibilities, functions, decision-making and child rearing, and the values and approach attached to each of these will vary across the continuum
  • provides deeper understanding of the cultural context of ora’anga meitaki (wellbeing) through Cook Islands customary ways and way of life.

Worldview

Watch a video showing Pacific advisors and their families reading the poem 'I am not an individual'

A Cook Islands worldview is informed by values, beliefs and behaviours that permeate all aspects of functioning and ways of being, thereby contributing to the ora’anga, or way of life, of the individual and the collective. This incorporates a collective philosophy that places significant value on individuals' participation in, and contribution to, a larger group, such as family, church, community. In these groups, everyone has a role to play and recognises, supports and complements the roles of others. While individual achievement is valued, the importance of a person’s place within their family and community is still significant – an individual functions as part of a collective rather than solely for themself.

A network of relationships, built on values such as obedience, respect, order, service and reciprocity, contribute to the viability and survival of this collective way of life. Family connections and papa’anga (genealogy) are a core value, and spirituality also features strongly here as safe and balanced relationships with one’s ancestors, as well as one’s Atua (God), are an integral part of this network of relationships.

Connections/relationships and community cooperation are key to achieving and maintaining wellbeing.

The following values are at the foundation of Cook Islands society and permeate all aspects of its functioning and being.

Social structure

The Cook Islands consists of 15 islands, with 9 different dialects. Rarotongan (or Cook Islands Māori) is the main dialect. Each island has its own identity and social structure and, while there are some similarities between customs and protocols, significant differences exist. Te peu enua refers to the unique expression of cultural practices and protocols of each island. The family's enua anauanga (island/s of origin) and extended family are key identifiers – noting, however, that families have blood links to people from different areas.

Practice consideration – The island-centric communities for Cook Islands Māori makes them different from other indigenous Pacific communities that tend to congregate based on religious and/or village affiliations. This reinforces the need to always draw on the appropriate cultural expertise of the enua anauanga – the child or family’s island of origin.

Pre-Christian Cook Islands society had a very regimented structure, with everyone knowing their place within the tribe, and understanding their obligations and responsibilities. The ariki (high chief) was paramount and the voice of the ariki was the law of the tribe. Below the ariki were various tribal leaders, mataiapo (head of sub-tribe) and rangatira (sub chief), each of whom had responsibilities within their respective tribes. Below these tribal leaders were the various members who made up the population of the tribe.

Cook Islands society today is still based on a hierarchical, tribal structure with various levels of power and authority. In some islands, the hierarchical structure of ariki, mataiapo, rangatira is still influential in the vaka tangata (tribe). The vaka tangata consists of a collection of kopu tangata (extended family) from a particular area (these families are connected through a common ancestor).

The ariki, as a traditional leader, accordingly maintains a prestigious position within the community. The ariki's relationship with the community, though, has a dual function. On one level, the ariki receives services, goods and kudos for the position they hold. But in return for this power and respect, the ariki is also expected to carry out services for their community, such as settling disputes and officiating at ceremonies. The mataiapo holds a responsible position in the community and is also expected to carry out certain duties for the ariki.

Ngutuare tangata (nuclear families) are linked to a particular island and enua tangata (people from that island), vaka tangata (tribe), oire (village) and kopu tangata (extended family). In some islands, however, the vaka tangata is no longer part of the structure.

Influential traditional leaders, such as mataiapo and ariki, are mainly based in the Cook Islands. Significant contact people in Aotearoa New Zealand can be senior family members of kopu tangata, and community members such as orometua (ministers), ta’unga (healers) and community group leaders.

Wellbeing – Ora’anga Meitaki

From a Cook Islands wellbeing perspective, the best interests of the Cook Islands child is embodied in the collective responsibility of kopu tangata (extended family) and communities around the child.

A holistic understanding of wellbeing is expressed through the term ora’anga meitaki, which refers to life lived to its highest potential in good circumstances. Ora’ means life and ora’anga is the process of living. Combined with meitaki, which translates as everything is good, ora’anga meitaki refers to living a good life. The common Cook Islands greeting ‘kia orana’ encapsulates this notion of wellbeing as a shared aspiration for all by extending a blessing ‘may you live long’ or ‘may you live a long and fulfilling life’ to one another. The greeting reflects the values Cook Islands people hold close for their individual and collective wellbeing.

Wellbeing is achieved through the care and maintenance of the collective expressed though papa’anga (genealogical) connections or relationships and the fulfilment of roles and duties attributed to these. These values and practices are embedded in ākono’anga Māori, the culture and way of doing things that is uniquely Cook Islands Māori.

Three key concepts embody a holistic representation of ora’anga meitaki

These are interrelated concepts that embody all aspects of ora’anga meitaki, and the ability to live a good life in good circumstances relies on ora’anga mou, a balance of life where kopapa, vaerua and ngakau needs can be fully met.

Kaimahi talks about wellbeing

Application to practice

'E Kaveninga practice prompts

The 'E Kaveninga practice prompts:

  • cover important principles and values
  • explain what our practice should include for each one
  • provide a set of reflective questions.

Useful words and phrases

In keeping with the message about the importance of links to islands of origin, this section includes dialects (more will be added).

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